Pininfarina Celebrates 95 Years at the Salone Auto Torino

Turin, September 2025 — Pininfarina will take center stage at the upcoming Salone Auto Torino, held September 26–28, 2025, in the prestigious Cour d’Honneur of the Royal Palace. To mark its 95th anniversary, the legendary design house will present six iconic models that trace its journey from past to future.

On display will be masterpieces such as the Cisitalia 202, hailed as “a rolling sculpture” and featured in New York’s MoMA; the Ferrari 308 GTB, celebrating its 50th anniversary with a model lent by MAUTO – the National Automobile Museum; the Honda HP-X, freshly restored at the Cambiano atelier; the visionary Sintesi concept; the elegant Alfa Romeo 2uettottanta; and the award-winning Automobili Pininfarina B95, the world’s first electric hyper barchetta.

The event forms part of a global series marking the brand’s 95th anniversary, following highlights in Milan, Shanghai, Pebble Beach, and Munich.