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Cyrela Porto Alegre - Pininfarina

Cyrela Porto Alegre

First luxury residential tower designed by Pininfarina in the Porto Alegre region
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  • Category
    Architecture
  • Client
    Cyrela Brazil Realty
  • Location
    Porto Alegre, BR
  • year
    2024
The Project

Graceful and curving lines define the 17-story luxury residencial tower

The iconic residential tower project designed by Pininfarina, in collaboration with long-standing partner Cyrela, is the first of its kind in the Porto Alegre region. This landmark building, featuring a dual-brand identity, will enhance the traditions and values of the picturesque Bela Vista neighborhood while embodying the distinctive ethos that defines the symbiotic relationship between Cyrela and Pininfarina.

The way

The new vertical community designed to support human well-being

The new luxurious residential tower rises in an area naturally conducive to supporting human wellbeing. In addition to the abundance of green spaces within the neighborhood’s squares, the streets of Bela Vista’s Porto Alegre community are lined with towering trees, ideal for shaded walks, dog strolls, and providing families with fresh, clean air amidst the dense urban landscape. In keeping with this theme, the building’s design promotes further connection with nature – amenities have been integrated into a living garden, creating an outdoor living environment on all scales. Moreover, the curated selection of amenities is intended to support residents’ physical and mental wellbeing and to inspire interaction and socialization among them. Great care was taken during the design process to ensure terraces and balconies bring natural light into the units, fostering greater awareness of wellbeing, while offering additional opportunities for terrace and balcony gardens that could help mitigate climate conditions around the building, creating a unique micro-ecosystem for the multifamily community.

The idea

A luxury project that sparks a new lifestyle

The complex is located in the Bela Vista neighborhood, one of the most sought-after areas in the region, at Rua Farnese, 70. The project integrates extraordinary characteristics from both companies. With a striking design, the building features curved lines that extend from the façade to the interiors, creating a bold and dynamic atmosphere. The apartments follow this style and adopt speed as their identity, a distinctive characteristic of Pininfarina. The residential units offer spacious layouts, with over 330 m² of area, fully customizable. The complex also includes complete leisure facilities, such as two event halls with gourmet areas, indoor and outdoor pools, dry sauna, massage room, fully equipped gym with Technogym equipment, game room, children’s play area, and more.

Cyrela by Pininfarina Porto Alegre seamlessly blends into the Bela Vista neighborhood’s context, emanating a homey character that invites residents to explore a new lifestyle philosophy. The building is wrapped in alternating frames that highlight each unit from the outside while enclosing the balconies from the inside. The resulting wave effect adds movement and dynamism to the overall appearance of the building. Bela Vista has transformed over the past years from a charming, low-density enclave into an active and affluent neighborhood, with a constant influx of new residents.