Icon of luxury living

The project

Pininfarina first residential development in Central America

Torre Carra is the first Pininfarina residential development in Guatemala and first ever in Central America. Seeking to create a high-end, contemporary living experience for local residents, luxury Guatemalan-based residential developer, Grupo San Siro tapped Pininfarina to design the Torre Carra. The tower is slated to become one the tallest buildings in the city.

We are thrilled for the first residential development in Guatemala, offering an exceptional experience in elegance and fine finishes, residents will feel the dynamic design within their own home.

Paolo Trevisan - Vice President of Design at Pininfarina of America

The way

Influenced by Italian art with Carrara store

Situated within culturally robust Guatemala City, the 38-unit tower will feature native Italian Carrara stone material to exude warm, inviting tones. Influenced by the historical Italian art and architecture of Pininfarina’s roots, the sculpted Carrara marble reflects the firm’s ethos of ‘elegance, purity and innovation’. The art of sculpting –– manipulating mass and texture to mold light and space in order to convey a distinct message – serves as the main inspiration behind the luxurious Torre Carra.

As evidenced in the transformation of material, sourced from the mountains and delicately shaped into stunning organic forms, the process for designing the mid-rise residential tower follows a similar path: molding and refining to a unique, yet inviting aesthetic. The curved facade, featuring large terraces at each level, offers units abundant natural lighting and marks a definitive iconic factor of the design, seen from around the city.

The idea

Designed around human needs

The building will include a gym, electric scooter and  bike station, parking garage, concierge area, children’s  playroom, pool with attached deck, and a BBQ pit.
Seeking to further integrate the foliage of the local  environment into the design to activate residents’  senses, the team also incorporated native flora throughout both private resident and amenity spaces.

Torre Carra website: www.torrecarra.com
Torre Carra email: info@torrecarra.com

As the fundamental principle of San Siro is innovation, we wanted to embark on something that really sets a new standard in the luxury real estate development. That is why we decided to form this alliance with renowned designer, Pininfarina, we wished to give Guatemala a truly unprecedented building.

Luis Fernando Morales - Executive Director of Grupo San Siro

Pininfarina's way to Architecture

Do you want to create something together?



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